Behind the scenes
Why Sonal?
- Build on the vintage
- Easy five letter name
- Appealing to focused segment
- Belief: brand is what one builds
- A send off gift to the veteran
Why is Stories & Ideas doing this?
- SME management models application
- Focused industry (F&B)
- Exemplary specimen for SMEs
- Portfolio co. for SME fund (plan)
- Value creation for team
The Process
HARMONY ARCADE
SHOP FLOOR
ACTION PLANS – MODEL IT IN MAHARASHTRA
Launch in ten states
by 2030
ACTION PLANS – MODEL IT IN MAHARASHTRA
Launch in ten states by 2030
-
Maharashtra
-
Gujarat
-
Telangana
-
Delhi NCR
-
MP
-
Andhra Pradesh
-
Karnataka
-
Orissa
-
West Bengal
-
Tamil Nadu
-
Maharashtra
-
Gujarat
-
Telangana
-
Delhi NCR
-
MP
-
Andhra Pradesh
-
Karnataka
-
Orissa
-
West Bengal
-
Tamil Nadu
Leadership
DIRECTOR
Ashish Gupta
B.E. -Mechanical
20 years of Experience spread across diverse Business Verticals.
Domain Expertise
Product Management | BTL Marketing
Smart Specialty Food LLP
Director
Core Energy Systems Pvt. Ltd.
General Manager
Crompton Greaves Ltd
Engineer
Allied Solutions India Pvt Ltd
Senior Engineer
DIRECTOR
Vijay Bijlani
15 years of Entrepreneurial and Corporate Experience | MBA
Domain Expertise
Entrepreneurship & Business Strategy
Stories & Ideas
Director
Coca Cola
Sr. Manager Market Execution
Shopper Stop
Area Manager
Asian Paints
Project Sales In-Charge
DIRECTOR
Ashish Gupta
B.E. -Mechanical
20 years of Experience spread across diverse Business Verticals.
Domain Expertise
Product Management | BTL Marketing
Smart Specialty Food LLP
Director
Core Energy Systems Pvt. Ltd.
General Manager
Crompton Greaves Ltd
Engineer
Allied Solutions India Pvt Ltd
Senior Engineer
DIRECTOR
Vijay Bijlani
15 years of Entrepreneurial and Corporate Experience | MBA
Domain Expertise
Entrepreneurship & Business Strategy
Stories & Ideas
Director
Coca Cola
Sr. Manager Market Execution
Shopper Stop
Area Manager
Asian Paints
Project Sales In-Charge
One team
Anju Rohira
SOURCING & OPS
Nitin Methwani
OPERATIONS
Shridhar Gurjlekar
OPERATIONS
Leela Talwar
FINANCE
Jyoti Rathore
FINANCE
Poorva Desai
BANKING & ROC